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Home


COREL THEUMA

GROUP CREATIVE DIRECTOR

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Home


COREL THEUMA

GROUP CREATIVE DIRECTOR

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Photo Coach


Photo Coach


"TECHNOLOGY FUELS RENAISSANCE IN CANON'S OUT-OF-HOME ADVERTISING." - ADVERTISING AGE

CANNES: Silver, Bronze, Shortlist • ONE SHOW: Silver, Merit • IAB MIXX: Silver • WEBBYS: Best Use of Data-Driven Media Nominee

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What You Missed


What You Missed


"VERIZON SHOWS US ALL WHAT DUNKING ON THE COMPETITION REALLY LOOKS LIKE." - MASHABLE

CANNES: Silver, Bronze, 2 Shortlists • CLIOS: Bronze

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Adaptoys


Adaptoys


"THESE INCREDIBLE TOYS HELP PARALYZED PARENTS PLAY WITH THEIR KIDS FOR THE VERY FIRST TIME." - PEOPLE MAGAZINE

CANNES: Silver • ONE SHOW: 2 Merits, 5 Shortlists • PROJECT ISAAC: Best Product Development Invention • CREATIVE POOL: Gold • WEBBYS: Winner • MASHABLE: Most Impressive Social Good Innovation of 2016 • ADAGE A-LIST: Best Humanitarian Campaign finalist •  AICP: Shortlist • CAMPAIGN US: 2017 I&C Disruptor Award (honoring work that prominently features underrepresented people) 

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First Responders First


First Responders First


"VERIZON RETURNS TO THE SUPER BOWL WITH AN INCREDIBLY EMOTIONAL CAMPAIGN." - BUSINESS INSIDER

CANNES: 2 Bronze, 5 Shortlists • LIA: Bronze, Finalist • CLIO AWARDS: Shortlist
 

This campaign was executed in collaboration with some of the amazing folks at McCann New York.
Below are some of the powerful reunion stories we ran on social.  


With a simple hashtag #allourthanks, we created a platform that gave everyone the chance to thank a first responder.  

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Holiday Hintlist


Holiday Hintlist


"A REALLY CLEVER WAY TO MAKE A SUBTLE SUGGESTION." - DIGITAL TRENDS

CANNES: 3 Shortlists • ADC: Bronze • AICP: Finalist • SHORTY: Finalist

 

Below are more Holiday Hintlist examples thats users got to share with their loved ones. Don't forget to read the song titles from top to bottom!

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Save It


Save It


"HERE'S A FEW IDEAS ON HOW TO SPEND WHAT YOU SAVE FROM 401K FEES." - HUFFINGTON POST

ADAGE: Top 10 Superbowl commercials of all time.

 

Other scenarios that unfortunately never made the cut, but were still a ton of fun to composite:

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JDRF


JDRF